Article originally published June 10, 2013 by The Grid online (thegridto.com).

In the 1990s, Boa Café was one the city’s busiest late night hangouts; in the mid-2000s, its second incarnation –a much larger, full-blown dance club– was hailed as the best-sounding. But with high expenses and no liquor licence, the party couldn’t last for long.

BY: DENISE BENSON

Club: Boa Redux, 270 Spadina Ave.

Years in operation: 2003–2005

History: In an earlier edition of Then & Now, we explored the story of Rony Hitti’s 1990s Yorkville hotspot, Boa Café. By the time Hitti closed the Café in 1998, he owned a number of other fine-dining establishments, including Brasserie Zola and Winston’s. A few years later, he closed the book on his life as a restaurateur, keen instead to open a large underground dance club, which had been a dream for decades. Hitti would soon bring Boa’s name to a new generation by creating an after-hours venue of a much different nature than its predecessor.

“Boa Redux came out of my desire to have a house club in Toronto similar to Montreal’s Stereo,” he begins.

Hitti spent two years searching for the right location. A real-estate agent took him to 270 Spadina Ave., former home of a rundown porn theatre. At 16,000 square feet, with soaring ceilings and multiple levels, the space had great potential.

A big staircase dominated the room, its large steps each allowing a view of the entire area. A separate lounge space would be built on the lowest level, also to serve as the club’s entrance. There was an existing stage, later to be utilized both for dancing and late-night performances. In total, Boa would have a legal capacity of more than 1,300 people, an ideal size for a club purpose-built to feature some of the globe’s top underground DJs in a city that continued to have a thriving late-night scene in its post-rave years.

“It took us almost nine months to build Boa Redux,” states Hitti. “We stripped it down to the ground, and built the perfect acoustic room.

“People say that Boa had a great sound system, but it wasn’t just about the system. It was actually what we put into the walls, ceilings, and floors. We built completely sound-neutral rooms, and then went with a Dynacord system, which made Boa what it was. I believe that if you own a restaurant, you spend money in the kitchen first, and if you’re building a club, you put your money in sound, and then work outward. Every inch of that room was done with sound in mind.”

The main room tiers of Boa Redux. Photo courtesy of Carey Britt.

Also core to the identity and function of Boa Redux was the fact that the club would operate specifically during late-night hours, and without a liquor licence.

“There were two reasons for that. One, the liquor board hated my guts because for 10 years they tried to shut Boa Café in Yorkville down, and they couldn’t. I knew that if I wanted to licence a space that big, I’d be in for a big fight. I also knew that I would have a fight with [then city councillor] Olivia Chow, because the area over there was not licensed for clubs of that size. I got around that by making it into public hall. I love challenges.

“On top of all that, honestly, the house-music scene is not conducive to liquor, and vice versa.”

In order to court in-the-know clubbers, Hitti hired a team of talent bookers and promoters that included Ralf Madi and Carey Britt. Madi had worked at The Guvernment while Britt was a booker for Most Wanted Entertainment. The two men had also collaborated on numerous productions, including under the Project Orange banner. They knew Toronto’s big-room scene well, and got to work crafting Boa’s musical focus months in advance of opening.

“Without Carey and Ralf, Boa Redux would not have happened,” credits Hitti. “Certainly not the way that it did.”

After a few “soft launch” parties featuring DJ Sean Miller in its lounge, Boa Redux announced itself on a larger scale with the booking of Sander Kleinenberg in December 2003. By January 2004, the new Boa was in full swing.

Sander Kleinenberg (December 2003) was the first large production at Boa Redux. Flyer courtesy of Jeff Button.

Boa in action. Photo courtesy of Rony Hitti.

Why it was important: “You would never know that Boa was a club from the outside,” says Sean Miller, the DJ/producer who became the club’s star resident. “You’d come in the back door, and just be transported to another world.

“I’d never been to anything like it before. Rony spared no expense on the sound. He brought in that Dynacord system, and even flew in the engineers from Germany. Nobody else was putting that kind of attention into sound [in Toronto].”

It is the incredible quality of sound at Boa Redux that most defines its reputation to this day.

“It was a floating room, meaning that the floors were raised and hollow, there was a drop ceiling, and the walls were built out from the exterior walls and insulated,” explains Britt. “I have heard the same Dynacord sound system in clubs like Space Miami, Pacha New York, and The Docks, but none of them came even close to sounding as good as Boa’s room.

“Coming up [from the entrance], you would get a taste of the sound building and, as you approached the top of those stairs, the sound and vibe in the room was enough to put a smile on anyone’s face. The floors were also built on different levels, which created an awesome feeling for the DJ and the crowd, with heads and bodies bouncing at all different levels.”

Boa Redux promoter Erica Kelly and talent booker Carey Britt. Photo courtesy of Britt.

As Boa’s Music Director and Marketing Manager, Britt was most responsible for the DJs who entertained those bodies and put Boa’s sound system to the test. At the start, he worked most closely with Madi, as well as respected club promoter Edward “Eddy K” Kwak and Erica Kelly, a young clubber who Eddy suggested be brought on board for her impressive street-promotion skills and guest-list abilities.

When Madi left Boa in July 2004 to open Century Room, Kelly was promoted to work full-time as Boa’s Promotions and Marketing Manager. (Madi is now one of the forces behind Capture Group, owners of Maison Mercer, Blowfish Restaurant, and many other enterprises.)

Collectively, they decided to focus Boa’s programming on emergent artists and sounds, with a focus on both local and international talent.

“At the time, the competing clubs were all booking the biggest names in the game,” explains Britt. “Strategically, we made a decision to focus on a more a underground sound, and prided ourselves on featuring talent that either rarely played the city, or had never been here before. We debuted artists like DJ Demi and Chus+Ceballos, and worked closely with the Def Mix crew.”

DJ Demi on the decks at Boa Redux. Photo courtesy of Carey Britt.

Demi was signed to a bi-monthly residency, Chus+Ceballos played quarterly, and a monthly Def Mix showcase offered appearances by house-music legends like David Morales, Frankie Knuckles, Satoshi Tomiie, and Hector Romero.

“The [Def Mix guys] rarely appeared in the city post-Industry, and they made Boa their home,” says Britt.

Boa may not have had the budget or connections of competing clubs like The Guvernment and System Soundbar, but the team was creative.

“Carey found the buzz, the good new music, and we had to make it grow to suit a venue of that size,” credits Erica Kelly.

“We visited history-makers like Jeff Mills and Frankie Knuckles while building followings for today’s Toronto favourites, like The Martinez Brothers. With Boa you could always trust that you were going to hear something amazing, not because it was the guaranteed name to book in the past, but because it was someone who should be booked, someone you should know about.”

DJ/producer Sean Miller at Boa Redux. Photo courtesy of him.

Toronto’s own Sean Miller was exactly that. Though he’d come up playing raves and a number of parties produced by Britt, Miller was far from a well-known name in this city when he started as Boa’s main Saturday DJ.

“Sean Miller was our one and only true resident, and it helped launch his career,” Hitti tells me with pride. “I love his music; he plays such sexy house. The deep, dirty tribal house sound we were famous for was all Sean.”

When Miller started spinning every Saturday at Boa, he had just begun producing. He’d generally play from 1 to 4 a.m., warming up for international headliners. “I’d focus on setting the atmosphere and making people feel good,” Miller explains.

As time went on and crowds responded, Miller was often booked to play extended sets, sometimes DJing from 1 a.m. through to noon the next day.

“That taught me so much about how to play to a bigger audience, about DJing and performance, and about how to take people on a journey.”

These were especially helpful skills as Miller’s career exploded, with releases on labels including Chus+Ceballos’ Stereo, Steve Lawler’s Viva Music, Anja Schneider’s Mobilee, and Satoshi Tomiie’s Saw Recordings soon taking him around the world.

Miller may have moved to playing Boa only once or twice monthly—with DJs including Nevio and Kenny Glasgow stepping in as fellow Saturday-night residents—but his Afterhours mix CD, recorded in 2004, is still revered by regulars of the club. (We present it here, in digital form for the first time.)

When asked what, in addition to its sound, most made Boa Redux a unique experience to him, Miller has no shortage of answers.

“First and foremost was the space itself, as an old theatre,” he describes. “There was also the fact that it wasn’t in the club district. Whoever came to Boa was committed to us the whole night. It didn’t open until 1 a.m., and the headliners went on at 4 a.m., so people could come after other experiences. We had a bit of a different, older crowd. It was expensive to get in—like $30 or $40—because there was no other revenue stream, and it was very much based around the guest DJs.

“It was also a different kind of after-hours experience. I’d say it was an upscale after-hours. It wasn’t like places where people would be tweaking out hard. From my perspective—and I never did drugs there—people were pretty much together. People were there for the music, and to dance.”

“The crowd was incredibly diverse,” adds Britt. “That was one of the things that made that place so special, and the vibe so incredible. Saturday nights in particular, you would see all different types: downtown crowds that were out specifically for music, the Church Street crowd migrated west, suburban kids, and suits coming from clubs on King Street who wanted to keep it going. There was no VIP section, everyone was respected, and people came to have a good time.”

“If I fit in, you fit in,” echoes Kelly. “It didn’t matter what your deal was. I met old-school rave icons, Yorkville salon owners, lawyers, doctors, strippers, and bodybuilders, models, teachers, audio fanatics, breakdancers, artists, and international DJs. Even Tiesto came through one night.

“I have no idea how the street kids found the money to be there, but they were there, too,” she adds. “You always knew someone in the room, and never met anyone that ruined your night.”

Friends at Boa Redux. Photo courtesy of Rony Hitti.

Boa’s steep cover charges may have skewed its crowd to the older and more fashion-conscious end of the dance club spectrum, but one had to appreciate the venue’s commitment to the basics.

“Boa wasn’t about bottle service, clamouring to get into VIP areas, or shiny bling-y things,” Kelly emphasizes. “It was grungy furniture you could dance on, and mismatched linoleum tiles—with heel scuffs and old gum marks—that made it the perfect place to dance on any level. Wherever you were, that was your space. You could see everything, you could hear everything, you could feel everything. In that one huge main room, we were all there to hear the best in cutting-edge underground music.”

Sean Miller (left) with Kenny Glasgow. Photo courtesy of Erica Kelly.

Who else played/worked there: When asked about standout events at Boa Redux, everyone I speak with mentions the June 2004 appearance of New York’s Danny Tenaglia, who played to more than 3,000 people over the course of a marathon 18-hour set. It had been years since Tenaglia had played Toronto, and the Boa team worked hard to bring him to their club.

“Carey booked a lot of DJs who were Danny’s protégés in order to get word into his ear about what a great club Boa was,” shares Hitti. “We landed him for a Canada Day party. He loved Boa, and played longer than anyone else ever played there. It was magnificent, and absolutely the vision I’d had of the room.”

Tenaglia did indeed love Boa, and signed the club’s stage to say exactly that.

Danny Tenaglia’s appreciation of Boa Redux signed on the club’s stage. Photo courtesy of Carey Britt.

Another event that put Boa Redux on the map, both locally and globally, was the X-Tend Your New Year blowout that brought in the year 2005. That party went for two days, with more than 4,000 people attending to hear a massive lineup of DJs that included David Morales, Tom Stephan, Saeed Younan, Cevin Fisher, Chus+ Ceballos, Demi, Miller and more than 20 other Toronto talents.

New Year’s Eve flyer courtesy of Rony Hitti.

British DJ/producer Demi may well have played Boa more than any other international guest. Live mixes from his many appearances can easily be found online, including his full set from BringtheBeat’s “Mad Hatter” event in October 2004.

Friday nights at Boa may not have attracted the large, consistent crowds of Saturdays (“It’s very hard to do an after-hours on Fridays; Fridays, you need liquor,” says Hitti), but they certainly were interesting.

“Fridays were our night to take risks outside the tribal and progressive house genres emphasized so heavily on Saturdays,” explains Kelly.

Mat Lunnen of Hustlin’ plays at Boa. Photo courtesy of Jeff Button.

Fridays featured a lot of impressive local talent, including parties like Chemistry, with DJs including Matt Coleridge, John Tremblay and The Dukes, and Hustlin’ with DJs Mat Lunnen and Mike Gleeson. Black Light Activists produced a number of psy-trance events, complete with their signature glowing artwork. There were occasional breaks events, with DJs including The Phat Conductor, Big League Chu, and Dave Saddler. Other locals who played Fridays included Mischief & Frankie, Mario J, Adam Marshall, Robb G, Jon Tremblay, Lady Lindzee, Jason Hodges, Jonny White, and Nitin.

Fridays later moved to more of a one-off, international-headliner format, with names that included Derrick Carter, Stacey Pullen, Jeff Mills, Miguel Migs, Kaskade, and early Toronto appearances by both Claude VonStroke and Tiefschwarz. Lovers of deeper, funky house will also associate Boa’s Fridays with DJ/producer Phil Weeks and showcases of his Robsoul Recordings. (This live recording from November 2004 is an absolute gem.)

Autographed Derrick Carter & Frankie Knuckles poster courtesy of Erica Kelly.

And while DJs of all sounds and stripes pounded out the beats in Boa’s main room, DJs like the supremely soulful Jermaine Brown brought a more chill, funky sensibility to Boa’s lower lounge.

Just as this is not a comprehensive list of all who DJed at Boa Redux, it is equally impossible to list all of the promoters, bartenders, door staff and others who made the club function. Kelly mentions that other key promoters included Kevin Noel (now of Platform), Jeff Button (now best known as a DJ), and Pat Boogie (Boogie Inc.). Hitti gives props to head bartender Bart (now general manager at Yorkville’s Amber bar) and head doorman Edwin Harris (now at Club V).

“Edwin was probably the most patient person heading a door I have ever met,” agrees Britt, who also makes mention of two other staffers. “Li, the tech, was the hardest-working guy in the club, always taking care of the sound and lights like they were his kids. And Justin, who headed up operations—that guy could move a mountain if you gave him 10 minutes.”

Jeff Button (middle) and friends at Boa. Photo courtesy of Button.

What happened to it: Boa Redux made a big splash, but had a storied crash, complete with rumours, innuendo and infighting. Legal battles that ate up a great deal of Boa’s 2005 and Hitti’s cash also played a huge role.

“We faced a very big problem with our landlord,” states Hitti. “He wasn’t happy with what we were running, even though he knew in the first place. Also, we were demanding a brand-new air-conditioning system because it was boiling in there in summertime. It got to the point where we went into litigation with the landlord—it was a $250,000 air-conditioning system that needed to go in.”

Kelly, who stayed on at Boa after Britt and others had quit, confirms that an expensive “year-long court case against the landlord” took its toll.

“When Carey decided to leave, it was a really hard decision for me to stay,” she says. “I understood that financially we were losing friends fast, but I just didn’t want to give up on something that I knew was the greatest place in Toronto.

“The summer of 2005, we had almost paid off the sound system, and I remember feeling like it was finally the time we had be working toward—no more pay cuts, no more putting off payments, no more struggling.”

Alas, the court case was decided in the landlord’s favour, and other factors kicked in. While Hitti says he had been attempting to negotiate with the landlord, other people, including Nevio Persia and David Morales, are reported to have made a separate offer.

“They offered him twice the rent that I was paying, and said they’d put in their own air-conditioning unit,” claims Hitti. “[The landlord] stopped cooperating with us, and things got ugly over a period of many months. I decided I didn’t want to do it any more. It was lucrative, but I had other businesses that were lucrative. We got out of it, and [Persia and Morales] promptly took it over and changed it into Sonic.”

Boa Redux during brighter days and nights. Photo courtesy of Carey Britt.

Boa closed with a big party on August 28, 2005. Sean Miller played a 12-hour set. Miller also went on to DJ at Sonic, which opened late April 2006 and closed less than a year later.

“I left before Sonic closed,” says Miller. “It never really had what Boa had and, by that point, my career had really taken off. I was playing all over the world.”

Miller continues to tour globally, and plays occasionally on home turf. (“I sort of lost touch with Toronto, and my goal is to find a residency here.”) His next release will be the This Is That EP, out soon on Josh Wink’s Ovum label, and he is at work on a collaborative project with legendary guitarist and vocalist Jose Feliciano.

Like Miller, Britt worked at Sonic, but feels its Boa’s legacy that remains.

“Although there was quality renovation, and a great sound system in the room, [Sonic] never quite stood up to what Boa was able to do,” Britt says. “There was something really raw, mysterious, and underground about Boa. No one has quite been able to replicate it.” (Britt currently heads the Canadian music and entertainment initiatives for global marketing agency GMR Marketing.)

Hitti himself wasn’t able to replicate Boa Redux, though he tried with a short run of events at 360 Adelaide St. W., former home of clubs including Turbo. He also produced a number of parties at 99 Sudbury, before its renovations, where parts of Boa’s sound system were put to good use.

Hitti still owns the system, but claims to be “retired” from the club and restaurant business, other than as a consultant. He did design short-lived Peter Street venue Abode, but legal issues put a halt to its operation. (“The liquor board said they wanted to ban me from even entering the space, and that had to do with a charge from Boa in Yorkville going back to 1997. They put me through the roughest trial you could imagine.” Hitti says he is suing the liquor board “for slandering my name.”)

Hitti is now co-owner of D’Hacro Corp, a venture capital and finance corporation. He also tells me that he and his Hong Kong-based brother own a bank in that financial centre. (Related web links do not appear to exist.)

“There’s a lot more to me than restaurants and clubs, although they were always my passion,” says Hitti. “I do find the world of finance boring as hell. I’m the guy who always shows up without a suit and tie.”

As for Erica Kelly, who followed Hitti to Boa Redux on Adelaide and then worked as Operations Manager at Sonic, she went on to bartend at Footwork, as well as work at clubs including Sound Academy and CiRCA. Although she now works for an airline, Kelly can occasionally be found holding down door duties for some of her favourite promoters and events.

“Looking back, it’s amazing that Toronto was able to create and support a venue of Boa’s size with no liquor licence,” Kelly reflects. “It was a financial struggle, and it didn’t last forever, but I’m glad we tried.”

270 Spadina is slated to reopen as the 10-storey Dragon Condos in 2015.

Thank you to participants Carey Britt, Erica Kelly, Rony Hitti, and Sean Miller, as well as to DJ Demi, Jeff Button, Mat Lunnen, and Ralf Madi.

The post Then & Now: Boa Redux appeared first on Then and Now: Toronto Nightlife History.

Article originally published October 22, 2012 by The Grid online (thegridto.com).

In this edition of her Toronto-nightlife history series, Denise Benson revisits the biggest, most ambitious, and most fatally expensive nightclub the city has ever seen.

BY: DENISE BENSON

Club: CiRCA, 126 John St.

Years in operation: 2007-2010

History: The four-storey heritage property at 126 John St. has housed many businesses since its main structure was built in 1886. Originally, it was the site of John Burns Carriage Manufacturers, followed by other industrial-machinery companies.

By the early 2000s, the 53,000-square-foot space was an anchor for play in Toronto’s bustling Entertainment District. Mondo video arcade Playdium gave way to mega-dance club Lucid in 2004. The heavily hyped commercial club lasted only a year; its doors were locked in July 2005 when more than $400,000 in back rent was owed to landlord RioCan. (You just don’t mess with Canada’s largest retail real-estate firm.)

Enter New York City club magnate Peter Gatien. The Cornwall, Ontario native had moved to Toronto in 2003, following deportation from the United States. Gatien is, of course, one of the world’s most famous nightclub impresarios, having owned deeply imaginative and influential N.Y.C. hot spots including Limelight, Tunnel, Club USA, and Palladium during his 30-year career.

The one-time millionaire’s very public fall has been well documented in both print and film. To recap: New York police and the Drug Enforcement Agency (DEA) pursued Gatien relentlessly in a 1996 federal investigation that attempted to directly link him with the sale of street drugs, particularly ecstasy, in his clubs. Gatien was acquitted, and then later arrested on tax-evasion charges, to which he pled guilty.

Once in Toronto, Gatien—later joined by wife Alessandra and their son Xander—was interested in exploring a boutique-hotel concept. He tells me during a recent phone interview that a RioCan representative approached him in a park, during a dog walk, in the fall of 2005, and requested that Gatien pay a visit to 126 John.

“I said I didn’t want to do a club, but agreed to go look at it,” he recounts. “Then I saw the space, knew there was a lot of potential, and got excited. I loved the fact that it was large, had high ceilings, and many rooms. There was the ability to have a number of different spaces and soundsystems, and cater to a real cross-section of society.

“It was the right opportunity,” Gatien summarizes, adding that his interest also lay in the fact that “Toronto has a really large creative community. There’s a lot of art here, a lot of fashion, a lot of music comes out of this city, and you need this to sustain what I like my clubs to be.”

Peter Gatien at CiRCA, still under construction, in May 2006. Photo: Charla Jones/Toronto Star.

Gatien’s enthusiasm to develop what would become CiRCA nightclub led to an initial partnership with the men of Hingson Corp, former owners of failed evening spots including Eight Below, Banzai Sushi, and Fez Batik. A 10-year lease commencing April 1, 2006 was signed, with monthly rent averaging over $135,000. Their business relationship fell apart about eight months in. While Hingson made off with the original website URL, Gatien and his team sought investors and worked to build a superclub that promised to be both spectacular and open by summer of 2006.

Litigation lawyer Ari Kulidjian, who’d advised Gatien during his split from Hingson Corp, became Gatien’s equal partner in Arena Entertainment, the new driving force behind CiRCA. Kulidjian became a co-director, shareholder, creditor and Chairman of Arena’s Board of Directors while Gatien served as co-director and president.

The pressure was on, with costs mounting. Although Kulidjian would help secure more than a dozen key investors—including financier Stephan Katmarian, who also become a co-director in Arena Entertainment—the club’s opening was delayed for more than a year. The Alcohol and Gaming Commission of Ontario (AGCO) was hesitant to grant a liquor licence. It held hearings, deferred the decision and, after finally awarding a license in July of 2007, took the unusual step of appealing its own verdict. (Courts later dismissed the appeal and ordered the ACGO to pay CiRCA damages for legal fees.) It’s thought that the City’s concerns about the Entertainment District—specifically the rowdy throngs that packed nightclubs on weekends—played a role in the hold-up.

“I don’t know if it was even so much directed at us,” ventures Gatien. “I think councillor Adam Vaughan’s plan for the area was to not have clubs and [the City] seemed to feel that if CiRCA was successful, it might keep clubs in the Entertainment District.”

Whatever the reasoning, that process and the resulting year’s delay forced Gatien and company to take out ridiculously expensive bridge financing and other loans—some at rates higher than 30 per cent—to stay afloat.

“They were paying rent and staff for more than a year, without any income,” explains Orin Bristol, a former manager at Toronto’s Limelight (no connection to Gatien’s namesake New York club) and System Soundbar who would be hired as CiRCA’s first general manager in July of 2007. “DJs, bookings, suppliers—everything had to be put on hold. Deposits were lost, and relationships were strained.”

A number of optimistic opening dates came and went, with artists including Gary Numan, DJ Tiesto, and Junior Vasquez all booked for shows that had to be cancelled. Talented staff members, like former Drake Hotel entertainment director Jeff Rogers, left before the club opened because pay wasn’t always available. Hired by Gatien to curate music and art, Rogers did manage to book an exhibit of Bruce LaBruce photos and bring event promoters A.D/D. into the fold before departing for a career in music management and television. (He’s now Music Director at AUX TV.)

Other early CiRCA team members—including New York interior designers AvroKO and Travis Bass, N.Y.C./Toronto designer and art director Kenny Baird, Kidrobot founder Paul Budnitz, event promoters Craig Pettigrew, Mario J, Eve Fiorillo, and Rolyn Chambers, and manager/promoter Steve Ireson—helped ready the club and spread the word around the city.

On Oct. 4, 2007—one-and-a-half years, over $6 million, and a whole lot of anticipation later—thousands packed CiRCA’s opening night, largely oblivious to the mad scramble behind scenes.

“We were literally bringing liquor in the back door as the front door was opening, because we had only gotten our licence, allowing us to purchase liquor, that day,” Gatien recalls. “Seeing it all come together after all of the energy and the effort from so many people was very gratifying.”

Mario J at Randomland. Photo courtesy of Eve Fiorillo.

Why it was important: “Peter’s vision brought a certain excitement that only he can bring,” says longtime DJ/producer and former co-owner of Industry Nightclub Mario Jukica, hired to promote Randomland Fridays with A.D/D. production partner Fiorillo.

“Toronto never had such a buzz about any club opening before,” he enthuses. “The climate at the time was completely stale; other clubs in the city had no forward-thinking vision, and that’s why we created such a stir. People were ready for something next-level.”

CiRCA—Gatien’s first Canadian club venture since he left for the U.S. in the late 1970s—was the largest club in the country, both in scope and size. It was also a massively innovative addition to the rapidly changing Entertainment District, by then far more known for fights and public drunkenness than cutting-edge culture.

“The important thing to me in creating a club is to recognize that we’re there for one sole purpose and it’s to create culture, whether through art, music, or fashion,” says Gatien of his impetus. “You want to be an instigator for culture, and you want to have as many creative people as possible in there, exchanging ideas and having a good time.”

At CiRCA, these exchanges took place in seven distinct spaces: the Kidrobot room, Mirror Ballroom, Washroom Bar, Fathom22 Bar, Sensacell Bar, Cinema Lounge, and the massive Main Room. Each was its own wonderland, worthy of exploration and awe. Then there was the brilliant VIP Cube (impossible not to gawk at), the art-filled entranceway, and various connecting corridors, each a trip in their own right. (Details and photos of each room, along with archived event photos and more can still be viewed on CiRCA’s website.)

“The concept was to provide a space for everyone to feel comfortable within a huge space—to build clubs within a club and create an atmosphere for a healthy mix of people to interact with each other, in and out of their comfort zones,” says CiRCA’s artistic director, Kenny Baird. “Entertainment comes from within, from strange and fun experiences, and the exchange of personalities.”

A fellow Cornwall native who grew up near Gatien and would be reacquainted with him in 1980s New York, Baird is a great talent who was largely responsible for what we saw, touched, and snapped photos of at CiRCA.

Baird’s distinctive aesthetic and impressive work history made him an ideal fit for CiRCA. His C.V. ranges from graphic layout for Toronto art collective General Idea’s File magazine to design of Toronto clubs including Charles Khabouth’s Stilife, co-designing landmark Manhattan social spaces including Area, Club USA and The Maritime Hotel, and working as production designer or art director in films, commercials, and music videos for the likes of Bowie, Nine Inch Nails, and Leonard Cohen.

He split his time between the club’s interior-design and art installations, and assembled an in-house art department—complete with its own budget, staff, workshop area, tools, and materials—to cloak the club in regularly updated themes, like “fetish,” “carny sideshow,” and “heroes and villains.”

“The attention to artistic detail and décor within the venue made CiRCA stand out from any other club that I had been to in Toronto,” offers veteran party producer Pat Boogie. He first came to the club as a patron, then worked as a marketing manager from June 2008 to June 2009. “The look of the club was constantly changing, with different themes carried throughout the space, including showcase windows in the front of the venue and in the main entrance hallway—many times complete with live models!”

CiRCA hallway featuring Kenny Baird’s art. Photo: Lucas Oleniuk/Toronto Star.

“The actual physical space was horrible,” recalls Bristol, who’d initially hesitated to work at CiRCA. “It was cavernous and looked like a shopping centre, with too many floors and winding hallways. But when you took Peter’s vision, added a whole lot of Kenny Baird’s brilliance—his mannequins in the washroom hallways are still the coolest things I’ve ever seen in a nightclub—excellent promotions, and a whole lot of hype and expectation, it became a magical kingdom. CiRCA was a giant departure from the norm.”

Gatien is clear as to why: “I learned at a very young age that it’s not a matter of having miles of neon chrome, spinning wheels, lasers, and that kind of shit. You can make that kind of exciting, but the art component and the installations [at CiRCA] were really museum-quality with the thought that went behind them. On a related note, you may not make a lot of profit from art and fashion events, but you maintain or add to your credibility with the real trendsetters and the creative community in your city.”

Just as important, Gatien recognized that, to fill his 3,000-capacity club and pay the bills, CiRCA would need to host a range of events and communities. A.D/D’s Randomland Fridays were meant to attract an edgy and diverse downtown crowd while Pettigrew and his GEM Events presented Traffic Saturdays, hugely popular with deep-pocketed suburbanites, socialites, and celebrities.

Bristol gives a revealing overview: “Saturdays were your typical hot new club crowd in Toronto. There were 3,500 to 4,000 well=dressed people, mostly 905ers, and a lot of bottle service. Booths went for $1,500 to $5,000 on a regular basis, and we had several high rollers who came through and spent obscene amounts.

“On Fridays it was a totally different story; we only did around 2,000 to 2,500 people maximum on this night, but it was amazing. The crowd was incredibly diverse: young, old, black, white, Asian, straight, gay, bi, trans, hipsters, b-boys, artsy, goths—it was nuts. The music was eclectic, and we had a nightly costume parade where you could see Gumby dancing with Raggedy Andy. The crowd seemed to not notice or care about their differences; they were there to party.”

In 2007, A.D/D was the hottest and hippest underground party-production company in town. Jukica and Fiorillo headed the post-rave electro movement in T.O., and were ready to lead their colourful crowd to a large venue.

“At Randomland, you could show up dressed as an alien or whatever you wanted, and it would be considered normal—just as I think it should be at a proper nightclub, in a healthy nightlife,” says Fiorillo. “We wanted to create a fantasy world, with characters that lived there, and have a random theme every week so that we could play with different ideas and people would always be caught off-guard.”

Along with bouncy castles, regulars who dressed in costumes, and a weekly parade of characters who “would sparkle down the two flights of escalators” in CiRCA’s main room, there was a musical mix of electro, techno, house, hip-hop, disco, and more.

“Randomland was a culmination of the past, present, and future of electronic live acts and DJs,” summarizes Jukica.

DJ Barbi and Randomland friends. Photo courtesy of Eve Fiorillo.

Fun at Randomland. Photo courtesy of Eve Fiorillo.

Random fun. Photo courtesy of Eve Fiorillo.

Randomland DJs Rynecologist (left) and Kid X. Photo by John Mitchell (http://derinkuyu.ca/).

Local DJs including Barbi, Andy Ares, Rynecologist, Filthy Gorgeous, and Kid X (a.k.a. the Gatiens’ young son Xander) played regularly in different rooms while then-rising Toronto duos Crystal Castles and Thunderheist both performed live. Most weeks boasted big names in the underground, ranging from Diplo, Cut Copy, Kavinsky, Moderat, and Simian Mobile Disco to Kevin Saunderson, ?uestlove, and DJ Premier.

Randomland also benefited heavily from the sizable gay crowd that Rolyn Chambers, a FAB magazine columnist in addition to his CiRCA duties, and Steve Ireson attracted while collaborating with fellow promoters like Matt Sims and Daniel McBride.

Promoter Matt Sims. Photo by John Mitchell.

The spacious and sexy Mirror Ballroom came to be seen as “the gay room” as Chambers and Ireson programmed local queer DJs like Mark Falco, Jamal, and Dwayne Minard and performers including Lena Love, Sofonda, and Gia.

“I once rented a scissor lift for Lena Love’s performance in the Mirror Ballroom,” recalls Chambers. “She and her 50-foot white skirt were lifted to the roof of the building. Gia’s winter performance in 2007 was also a highlight. I rented a snow machine, which created a blizzard for her show. We left it on all night and watched as people danced under the falling snow.”

Lena Love (right) in the Mirror Ballroom. Photo courtesy of Rolyn Chambers.

“The Mirror Ballroom on Friday nights was a great success,” adds Ireson. “It was always packed, and often ended up pulling adventurous people from the Main Room where Randomland was happening.”

Chambers, in fact, feels this is why he was let go from CiRCA nine months after it opened, claiming that “Eve and Mario wanted to close the Mirror Ballroom because they felt the night was becoming too gay.”

Fiorillo, writing independently of Chambers’ comment, states that A.D/D “wanted our night to be evenly mixed. Our intention wasn’t to segregate the crowd.”

For his part, Jukica most recalls the night’s overall vibe: “In Randomland, we created an intensely excited atmosphere for a generation of kids that will not be forgotten. I have just as many people come up to me to say how that was the most exciting period of their lives for clubbing as I do for Industry. If you were 19-to-25 in Toronto during Randomland, and went there, you know what I mean.”

For Traffic Saturdays, Pettigrew and his GEM team—which also included DJ/promoter Nitin Kalyan, Darren Arcane, Nikita Stanley, and others—had different goals entirely.

“We really wanted to produce a cool house-music vibe that was more like a Pacha Ibiza or LIV Miami, so it was more focussed on tables and booze,” says Pettigrew, who’d come up promoting parties at Toronto clubs including Limelight, System Soundbar, and Turbo.

James Doman (left) and Craig Pettigrew. Photo by John Mitchell (http://derinkuyu.ca/)

Pettigrew also DJed at Traffic, along with DJ/producer James Doman. Now based in Los Angeles, Doman broke out as a producer with his duo Doman & Gooding during his time at CiRCA. The video for their 2009 club smash “Runnin’” was filmed primarily in the club’s VIP areas.

Saturdays were all about living large: big crowds dancing to big room sounds, with big-name DJs frequently on deck. Traffic featured huge DJ names, including David Guetta, Tiesto, and Bob Sinclar. Pettigrew recalls two personal favourites.

“Danny Tenaglia played some marathon sets; I wouldn’t leave the club till 3 p.m. the next day! Those nights were really special. The [October 2008] Carl Cox night was insane. I’ll never forget that party because Carl really turned it out, and people were just in the mood to party. The vibe was explosive.”

Who else played/worked there: CiRCA hosted a number of concerts, many of which are talked about to this day. French duo Justice performed to a frantic Thursday-night audience, just two weeks after CiRCA opened. Lupe Fiasco, Kanye West, Pharrell Williams, Rihanna, and others all shared the stage in March 2008. Wyclef Jean performed months later. Lady Gaga’s November 2008 show was her first in Toronto.

The crowd at the October 2007 Justice show. By John Mitchell Photography (http://derinkuyu.ca/)

Crookers, DJ Sneak, and Funkmaster Flex all DJed at CiRCA. Pat Boogie also booked in deeper house DJs including Dennis Ferrer, Martinez Brothers, and FilSonik. Popular local hip-hop, R&B, and Top 40 DJ Baba Kahn held court on Thursday nights for a period (and would later be booked as the main resident at commercial night Reason Fridays, where he was joined by the likes of Pitbull).

Chambers also proudly recalls high profile arts-based events that he helped co-ordinate.

“Having Greta Constantine’s fashion show at the club was a huge coup for CiRCA. Having the first-ever Kidrobot fashion show was also a major triumph. We were able to work with 20 prominent Canadian fashion designers who designed outfits for the iconic Munny dolls. People were able to bid on them, raising money for War Child Canada.”

Project Munny fashions by Damzels in This Dress. Photo courtesy of Rolyn Chambers.

Of course, staging productions and running a proper nightclub required a small army of staff, including dozens of bartenders, waiters, bussers, and security people. Technical director Russell Edwards oversaw production details during CiRCA’s first year while Ashley MacIntyre did essential double duty as director of marketing and corporate relations.

“When I came on board eight months after CiRCA opened, it seemed like most of the kinks associated with opening a new venue had been ironed out and the team they’d assembled was working well together,” recalls Pat Boogie. “It was very exciting to be working in Canada’s largest club and among so many talented people.”

In its first year, CiRCA was the place to be. It was even recognized on the global stage—rare for a Toronto club—winning “best new club” honours at the WMC’s 2008 Club World Awards. But the cracks were starting to show.

“When I was working there, we all knew that the club was in major trouble financially,” admits Boogie. “Not only were they behind on paying many of their main in-house staff, they were also behind on paying many outside contractors. It was a very difficult and extremely stressful situation on a daily basis.”

Martinez Brothers, with Pat Boogie in background. Photo by Andre M, courtesy of Boogie.

The beginning of the end: It’s impossible to discuss CiRCA without addressing the financial troubles, variety of court cases, and competing economic and artistic priorities that ultimately led to its downfall. The fact that CiRCA opened carrying millions of dollars in debt is irrefutable. Once doors had opened, the priority was paying rent, the interest on those early loans, and for day-to-day operations. There was a swirl of rumours about who or what was paid under Gatien’s watch.

“Talk to any bartender, waiter or bus boy who was there; I never missed a payroll,” Gatien insists. “When I was there, we also never missed our withholdings to the government, we were current with our rent, all that stuff.”

“The staff was getting paid for the most part at that point,” verifies former general manager Bristol. “Sometimes it was late, but it always got paid. I was behind, but the other managers were not, and the promoters were behind.”

Arena Entertainment already owed more than $600,000 in back rent by the time CiRCA opened in October 2007 (according to a Notice of Intent and Proposal from Arena’s eventual 2010 Bankruptcy and Insolvency Act [BIA] court proceedings), but RioCan did not provide monthly specifics prior to April 2007, despite Kulidjian’s repeated requests. The landlords do not appear to have initially demanded arrears, but instead made compromises and granted credits towards CiRCA’s rent. RioCan Statement of Arrears (SOA) figures from November 2009 do indicate that CiRCA’s monthly rent was generally kept current during its first year of operations. The big troubles began in December 2008, when—according to the aforementioned SOA—rent was not paid in full, followed by no payments in both January and February 2009.

This was a time of great turmoil at the club. By late 2008, Ari Kulidjian had hired accountants to do a financial audit, ostensibly with the goal of cutting CiRCA’s costs. This not only led to a falling out between Kulidjian and Gatien over the funds devoted to the club’s art department, aesthetics, and DJ/performer fees, but also a $20 million civil lawsuit that pitted the two (and related parties) against one another. Kulidjian and Arena Entertainment accused Gatien of financial mismanagement, breach of contract, slander, and more. Gatien, in a counterclaim, filed for breach of contract and back pay. (The lawsuits were dismissed for delay in 2011.)

Things came to a head when Gatien resigned in February 2009, leaving Kulidjian and Stephan Katmarian as the remaining co-directors of Arena Entertainment Inc. In a January 2010 affidavit (from the Arena Entertainment vs. Peter Gatien, PJG Holdings Inc. and Alexandra Gatien proceedings), Kulidjian stated that Gatien had quit in response to meetings of Arena’s Board of Directors in which the Board had criticized Gatien’s “mishandling of Arena’s financial affairs.”

Gatien tells me he left CiRCA because “I was not going to be associated with something that I considered to be a sub-standard product. Long story short, I very much believe that you have to continually reinvest in your club. That’s why our art department was so extensive, our installations changed all the time, we reinvented all of the rooms, and that sort of stuff.

“My two primary partners [Kulidjian and Katmarian] saw that as a waste of money and felt that we should cash in and just become a bridge and tunnel [suburban/commercial] club. I got tired of trying to explain that if you want to last 10 or 20 years in the business, you can’t be shortsighted on your profits and try to shortchange the public. The art component of the whole club and the DJs—to do it right costs money. There’s a lot that goes on behind making a place become an institution versus a place that’s just okay.” (Ari Kulidjian rejected my requests for an interview, stating only that I should refer to the court documents related to Arena’s BIA proceedings.)

Following Gatien’s departure, things took a turn for the worse. Just weeks after, in March 2009, RioCan made a formal demand for payment of CiRCA’s full arrears, listed as $822,754.58, within seven days. A series of such demands did result in Arena, under Kulidjian and Katmarian, prioritizing monthly rent and payments towards arrears for a period. But other aspects of CiRCA suffered: the club’s art department was unceremoniously closed that month.

“I showed up for work one day and was told that I was no longer allowed on the property—not even to clear my desk of personal belongings,” says artistic director Baird, who has worked to design a number of INK-owned clubs of late, including the soon-to-open Uniun Nightclub at 473 Adelaide W., former home of Devil’s Martini.

“After a solemn promise from these investors to pay me back wages of approximately $30,000 they instead cut the art department down to the one person—someone we had hired as a costume seamstress. It was all done with the hidden agenda of catering to the lowest common denominator, thinking that the patrons wouldn’t know the difference or care.”

“After Peter left, the directors and the powers that were left over became a lot tardier with their payments,” adds Bristol. “Some people’s payments stopped totally.”

Promoters including Chambers, GEM, and A.D/D all mention promised pay that was never received.

“Peter definitely started to ring up the unpaid bills, but it really started when he left and the guys who took over thought they could run the club by not paying people at all,” offers A.D/D’s Mario Jukica. “Slowly but surely, when you don’t pay people, they start to talk. When you stop paying promoters, people stop coming.”

As a patron, it was hard not to notice that CiRCA no longer felt as magical, that damaged furniture was slow to be repaired, or that DJ and entertainment bookings dried up.

“The art and the vision were gone,” says Bristol. “The creativeness slowed and then came to a halt.”

Bristol left two months after Gatien, going to the Guvernment and taking a lot of CiRCA staff with him. (Bristol continues to work for Charles Khabouth’s INK Entertainment; today he is director of venue operations for the company.) The turnover didn’t stop there. By mid-summer 2009, A.D/D and Randomland Fridays were no longer on the roster.

“When Peter left, the life force left with him,” says Jukica.

Kenny Glasgow at CiRCA. Photo by John Mitchell (http://derinkuyu.ca/).

Jonny White (left) and Nitin at Traffic Saturdays. Photo by John Mitchell (http://derinkuyu.ca/).

“CiRCA was Peter’s vision, and with him gone it just didn’t work,” agrees Pettigrew, who ended his highly profitable Traffic Saturdays around the same time. “GEM had to move on. The new owners just didn’t get it, so we decided it was best we leave.” (Pettigrew now lives in Los Angeles and is one of the driving forces behind the fast-growing BPM Festival, held each January in Playa del Carmen, Mexico.)

CiRCA’s programming became decidedly mainstream; Top 40, hip-hop, commercial dance music and bikini competitions became common as Arena worked to draw larger crowds and income. Reams of email correspondence between Arena and RioCan paint the picture of a club in trouble.

By August 2009, contributions to monthly rent were paid only after repeated landlord requests. Court documents from Arena’s BIA proceedings include binders full of emails outlining their excuses. Two bounced cheques in September were followed by a low payment in October and zero rent paid in November. On Nov. 5, after repeated notices of default, RioCan demanded full arrears of $789,550.76 by Nov. 12.

On Nov. 11, filing under the Canadian Bankruptcy and Insolvency Act, Arena Entertainment put forward a Notice of Intention with a Proposal to restructure and modify existing arrangements with their more than 150 creditors.

This would have led to some—including Toronto oil executive Robert Salna, a primary investor who reportedly sunk more than $1.8 million into CiRCA—being paid in full over a longer period of time while other creditors would receive only a percentage of what they were owed. Multiple creditors, including RioCan and the Royal Bank of Canada, immediately opposed Arena’s Proposal, resulting in a series of related court hearings.

Many close to the club believe all this should not have been necessary.

“During CiRCA’s first year, we did $14 million of business, which is a lot in Toronto,” says Gatien. (This figure was reiterated by Bristol, although a 2010 Globe and Mail article references court filings that suggest $7 million in revenues was a more likely number.)

“That club made a lot of money,” Gatien asserts. “We actually reduced the debt by a couple of million dollars in the first year.”

Others offer figures that back up Gatien’s claim. Experienced club and restaurant owner/operator Yigal Bensadoun was brought in as CiRCA’s general manager in October 2009 by Arena’s insolvency trustee, Hans Rizarri of Soberman Chartered Accountants.

“The club was a disaster from top to bottom,” writes Bensadoun by email. “I had to hire a whole new team within the first week to rebrand CiRCA and create something exciting in a place that had already been around for two years. It was a huge challenge to make it work again.”

He states that when he started, “Sales at CiRCA were averaging $45,000 a week. The place needed to generate $75,000 per week to stay afloat.”

Bensadoun also offers that, in working with Rizarri, “we were able to bring the sales up to well over $140,000 a weekend, and were able to show profits within the first month of operations.

“What was mind boggling is that sales on Saturday nights reached over $200,000 when the club first opened, and towards the end of CiRCA, those numbers were there again.”

At Traffic Saturdays. By John Mitchell Photography (http://derinkuyu.ca/).

What happened to it: Bensadoun, who now manages INK’s This Is London nightclub, describes a damning scenario.

“Money started coming in again, and the partners started to pay close attention to where the monies were going. The owners were not interested in paying down the debt to suppliers, bank loans, and RioCan. I had a deal in place in order to pay the landlords back, but they were more interested in getting back their investments.”

A Notice of Default served by RioCan on March 12, 2010 does state that Arena owed $79,357.52 in rent for the month of March, and that they should pay by the next day or the lease could be terminated.

“At that time, I couldn’t reinvest the money into the club by trying to bring new attractions, artists, and DJs to maintain the popularity that we’d regained,” states Bensadoun. “Things could have gone differently; the club earned enough money, and then some, to keep the place alive.”

The various efforts, arguments, and court cases became irrelevant. On March 24, 2010, CiRCA declared bankruptcy. Almost $9 million was owed to creditors; bankruptcy was declared after the Royal Bank demanded repayment of a $249,000 loan.

Receivers were called in on March 24, 2010, to begin the process of distributing CiRCA’s assets, valued at just $62,004.

Those of us who marveled at the club’s existence and potential are left to wonder what could have been.

“Even though CiRCA was not a financial success, it still left its mark on this city, and raised the bar for creativity, originality and style in a ‘super club,” says Pat Boogie. “It also brought an element of musical and artistic variety not seen on this level in Toronto.”

“CiRCA showed me what the next level of nightlife should be,” adds Bristol. “You always hear people saying that people, things, or products were ahead of their time; CiRCA actually was.”

“I was very proud of CiRCA,” says Gatien. “I was very proud of the staff and what we accomplished under very difficult circumstances. Had CiRCA not had the internal problems that we had, and I had been left to run it the way it was meant to be run, it would still be going gangbusters today.”

These days, Gatien is at work on developing a television series. (“It’s basically an Entourage-slash-Sex and the City period piece set in ’90s New York.”) He also helped finance the 2011 documentary Limelight, which focusses heavily on that club’s rise and fall and the court cases brought against him. I highly recommend a viewing.

Though he’s more likely to open a boutique hotel than he is another nightclub in Toronto, Gatien does still believe that a similarly grand superclub could succeed downtown.

“You need a lot of components to work at the same time, but if the right situation presented itself, Toronto’s market is more than adequate to sustain anything that any other large city can. You’ve got a large creative community, a lot of hip people; it may not have the joie de vivre that Montreal has, but it’s certainly not a one-horse town.”

As for 126 John Street itself, it’s again changing with the neighbourhood. A two-floor Marshalls department store opened there last Thursday.

126 John Street becomes a Marshalls. Photo by Denise Benson.

Thank you to Craig Pettigrew, Eve Fiorillo, Jeff Rogers, John Mitchell, Kenny Baird, Mario Jukica, Orin Bristol, Pat Boogie, Peter Gatien, Rolyn Chambers, Steve Ireson, Yigal Bensadoun, and Stuart Berman.

The post Then & Now: CiRCA appeared first on Then and Now: Toronto Nightlife History.

Article originally published May 10, 2012 by The Grid online (TheGridTO.com).

This late-’90s venture by the party-starting Sbrocchi and Assoon brothers became the favourite Sunday night spot for a mature crowd of dedicated house heads. It was so beloved, some called it the Toronto house scene’s version of Cheers.

BY: DENISE BENSON

Club: The Living Room, 330 Adelaide St. W.

Years in operation: 1997-2002

History: Though it may be difficult to imagine, just 15 years ago, Toronto’s Entertainment District still had some semblance of cool. It hadn’t yet become overrun with copycat venues, fall-over-drunk partiers, and frustrated residents, while the mad condo-fication we see today hadn’t fully taken hold. There remained a whiff of possibility in the area for those who wanted to open music-minded social spots.

Into this epicentre returned the brothers Assoon. In 1980—when the area was decidedly non-residential and still touted as the Garment District—Albert, Tony, Michael and David Assoon (and partners) opened Twilight Zone on Richmond near Simcoe. The deeply influential after-hours dance club ran until 1989.

Eight years later, Albert and Michael partnered with Anthony Formusa and brothers Tony and Johnny Sbrocchi to open a vastly different venture in a two-storey, Art Deco-style warehouse building near the corner of Peter and Adelaide. It had been home to the Sbrocchis’ fine-dining restaurant Ola, but that hadn’t taken off.

Conversations between Tony and Albert, who’d followed The Twilight Zone by opening the infamous Fresh nightclub at 132 Queen’s Quay E. and later worked for The Guvernment at that same address, led to the development of a new venue. The Living Room opened at 330 Adelaide St. W. in November of 1997, with Albert and Michael Assoon at the creative helm.

DJ Andy Roberts (left), DJ Nicole, and Albert Assoon. Photo courtesy of Pat Boogie.

“Our inspiration was always house music, and we noticed that it had moved to a different level [in Toronto],” says Michael. “We thought it would be a good time to bring back some of the magic that we had from The Twilight Zone.”

“The Assoons were already legends in their own right, as they were a true party family,” confirms infamous social queen Jennstar, who worked at clubs including Industry before joining The Living Room’s Sunday team. “I think that being back in the district, close to where the original Zone had been, gave the venue some energy. There were a lot of good vibes there.”

Inspired by its Miami namesake, which Albert had visited and been impressed by, The Living Room was intended to be a mature, versatile lounge and dance club.

“We envisioned it to have the comforts of a living room, with lots of couches and art and curtains,” Michael recalls. “I took on the responsibility of the layout, the colors and the logo. Albert and our brother Tony upgraded the sound system.”

Originally licensed for 250 people, but soon increased to 400 after minor renovations, The Living Room’s three rooms paired comfort with a large hardwood dancefloor and clear, booming sound.

“The first DJ booth was in the washroom, with a hole cut into the wall that faced out onto the dancefloor,” shares Andy Roberts, a DJ whose name became synonymous with the club’s Sunday nights. “Eventually a proper DJ booth was built, with a RANE MP2016A and crossover. The sound was exceptional if you didn’t over do it.

“The atmosphere was cozy,” he continues. “It didn’t feel like a medium-sized club; it literally felt like you were at home, and we were having a house party every week.”

Andy Roberts in The Living Room’s DJ booth. Photo courtesy of Pat Boogie.

Why it was important: Opened a year after Industry and a year before Roxy Blu, The Living Room drew a related clientele, as all three clubs nurtured and hosted Toronto’s underground house movement of the time. The more intimate Living Room was unique in that it attracted a slightly older crowd.

“There were no other venues in the city that offered lounging and dining as we did when we started out,” says Albert Assoon. “There were not many chic lounges like The Living Room that also had the casual attitude we offered as place to dance and have a good time. It was an easygoing, fun place to party at.

“The varied signature nights we had also meant there was something for everybody; we definitely were a non-commercial venue that attracted a mature clientele.”

Initially open only on weekends, the venue began with David Assoon and Nathaniel Garcia promoting Fridays, with a young jojoflores in from Montreal to spin R&B and classic house. Albert, who DJs as Phat Albert, was Saturday’s musical mastermind, and brought blends of soulful house to the tables for more than two years.

“We booked guests like Kenny Carpenter, the original DJ from Studio 54 who also worked under Larry Levan at Paradise Garage,” says Albert. “We’d often brought him in to the Twilight Zone, and he was the top international DJ to promote our Living Room Saturdays.”

There were a number of musically-themed nights at the club over the years, but The Living Room will always be thought of as the home to Hard & Soul Sundays, arguably Toronto’s longest-running underground house weekly. This city’s house heads had already shown they would support on Sundays, having packed Thundergroove at OZ throughout the mid-’90s, and Mark Oliver’s Sunday weekly at Velvet. Oliver was, in fact, an original resident DJ at Hard & Soul when it opened in December of 1997. He and Andy Roberts played as co-residents for months, with DJ Everdelicious Nicole the next to be hired as Roberts’ co-resident.

The night’s original promoter was Gairy Brown a.k.a. Gigi, then also a waiter at The Living Room and now the Executive Director at gay event production company Prism. It was Brown who named the night, grabbing the title from Danny Tenaglia’s 1995 album. Promoter/hosts including Jennstarr, the roller-skating Big Daddy a.k.a. Roman Steel, and Megan McMullen-DeGennaro joined Brown in building a loyal following for Hard & Soul.

Packed dancefloor for The Living Room’s Angel Moraes event. Photo courtesy of Pat Boogie.

“The Sundays became a signature house night in Toronto,” says Albert Assoon. “It was definitely underground, deep, soulful house music that Andy and Nicole played. Generally, 300 to 500 people would come out, and on long weekends they would boost up to 800.”

“Since it was a weekly residency, we were able to introduce new music, and develop what would become a sound unique to Hard & Soul,” says Roberts, who also played a variety of nights at clubs including Mad Bar, Apothecary and Element Bar during his Hard & Soul run.

“The main reason the night thrived, in my opinion, is because Tony Sbrocchi kept it going even though we were pretty slow in the beginning. Most owners these days only give promoters a couple of weeks. Oddly enough, when we first started getting busy on a weekly basis, most of the crowd was coming from the Comfort Zone.”

That said, a lot of the international guests at Hard & Soul—like Sneak, Cajmere, DJ Heather, Mark Farina, Honey Dijon, and J-Dub—had strong ties to Industry, often playing there on a Saturday and The Living Room the next night. People like Jennstar frequented and worked at both venues.

“Andy was the reason I wanted to be involved at Hard & Soul,” says Jennstar, who co-promoted and hosted for two years. “He always had his unique sound. No one was doing Sunday parties at the time, and it was a great night of people who worked in the scene, people who were in the know about music, and those who generally had their finger on the pulse. There was always lots of fun people—gay, straight, all races, and of various ages—cheering and having a great time to great music.”

Roberts attributes the mix of people to the night’s broad range of house, moving from deep to disco, garage and gospel house to funky Chicago sounds. He recalls being an early champion of house tracks that became huge club anthems, citing Armand Van Helden’s “Flowers,” Stardust’s “Music Sounds Better with You,” and “Big Love” by Pete Heller as examples.

Promoter Pat Boogie, a devoted house head who’d long been a regular at the night before he joined the Hard & Soul team in 1999, adds to the musical memories.

“Andy really developed a distinct sound, and had a bunch of anthems,” he says. “A couple of my favorites were DJ Gregory’s “Block Party,” and the absolute number one Hard & Soul anthem, Jasper Street Company’s “God Helps Those (Who Help Themselves.” People would lose their minds when he dropped this gospel house floor stomper!

“I still get goose bumps when I hear the song because it brings back memories of Andy in the booth with his hands in the air, and everyone on the dancefloor singing at the top of their lungs, stomping their feet and clapping their hands. The staff would join in too, bartenders would get on top of the bar and bar backs and security would join everyone on the dance floor. That’s what I loved most about The Living Room: it was a like a family of real characters; everyone got along and helped with the success of the venue. It was like the Toronto house scene’s version of Cheers.”

DJ Andy Roberts and promoter Pat Boogie. Photo courtesy of Boogie.

Boogie, who has since worked for companies including Most Wanted Entertainment, CiRCA Nightclub, and his own Boogie Inc. production company, speaks lovingly of The Living Room and Hard & Soul Sundays, later sub-titled ‘Sunday Religion.’

He tells me about other DJs who graced the booth, like Luc Raymond, Fred Everything, Alton Miller, DJ Deep, and an impressive array of locals including The Stickmen, Nick Holder, Mitch Winthrop, Shawn Riker, Allen Best, Kenny Glasgow and brothers Dino & Terry, who joined Roberts as co-residents after Everdelicious Nicole moved to New York in 2001.

Boogie spills a few fun details about one of The Living Room’s most memorable guests. Back in the days when people could smoke cigarettes anywhere and tobacco companies spent big bucks courting clubbers, Benson & Hedges sponsored a ‘Goldclub’ series of ‘Big DJ, Small Club’ events. This included the legendary Danny Tenaglia at Hard & Soul in December 2000.

Andy Roberts (left) and The Living Room co-owner Tony Sbrocchi. Photo courtesy of Pat Boogie.

”What I remember most about the Tenaglia night—apart from the club fully doubling the sound system—was that the whole DJ booth was full of records,” Boogie recalls. “To this day, I have never seen any DJ bring that many crates to a gig. When I asked some of the other staff about it, they told me that they’d unloaded all of the records from a cube van that Danny’s people drove from New York. Tenaglia played at least an eight-hour set, and the sound system pounded with all of the extra bins. That night was pure insanity.”

While Hard & Soul was handed to a different team at the close of 2001, Roberts and Boogie host occasionally reunion parties to this day.

Bartenders Jen Hill & JD. Photo courtesy of Albert Assoon.

Luao Party: bartenders JD and Megan McMullen-DeGennaro with Albert Assoon (right). Photo courtesy of Assoon.

Who else played/worked there: Dozens of DJs dropped a variety of sounds at The Living Room over the years, with Gio, James K, Hedley Jones and Chris Sheppard among them. Johnny Quest (a.k.a. Robby Streek) and DJ Astronaught held down a short-lived Wednesday trance night, while Jedi Records and Most Wanted Entertainment promoted the drum ‘n’ bass Silk Thursdays for most of 2002. Silk’s roster of local residents included DJs Ra, Illfingas, and Slip & Slide. DJ Freaky Flow and MC Flipside recorded a live CD for Moonshine Records at Silk, and UK guests included Goldie, Total Science, and Mickey Finn.

As with any good bar, the staff was integral to The Living Room’s vibe, with other star characters mentioned including bartenders JD and Jennifer Hill, and promoter Billy X.

“The staff was like this crazy family,” says Sbrocchi. “We all worked hard together and played hard together. All of the staff—from the door, to the barbacks, bartenders, and DJs—were amazing, and we were fortunate to have them.”

“When it comes down to it, clubs are all about timing, and I think that with The Living Room, the right people came together at the right time,” says Roberts. “I feel very fortunate for it. That’s tough to recreate.”

Andy Roberts (left) with Christian Newhook a.k.a. Dinamo Azari, at The Living Room. Photo courtesy of Pat Boogie.

What happened to it: By 2002, The Living Room had slowed and the lease was set to expire.

“The club closed due to a lengthy court battle with the landlord, who wanted to evict us and build a condo,” says Sbrocchi. “It became too costly to continue.”

330 Adelaide St. W. next housed a variety of businesses, most notably The Roosevelt Room. Today, just like the former site of The Twilight Zone, it is a condo in the making—the 40-storey Peter Street Condos are currently in development.

“Operating a successful club requires a lot of attention and can be hazardous to your health,” summarizes Sbrocchi, who’s now a law student. “If not for the support of my brothers, and the creative input of the Assoons, the Room would never have turned out the way that it did. I’m glad we were able to liven up a scene that has become a homogenized joke. There are days when I really want to do another club just to wake up people and actually give them their money’s worth.”

The Assoons appear to be thinking likewise.

“We are presently engaging in conversation about a space that would mean an up-to-date Twilight Zone,” offers Michael.

“Whenever the opportunity arises for us to open a nightclub, we work to give the city something fresh, exciting and memorable,” says Albert; “And sometimes set new benchmarks.” [Addendum: The Assoons opened Remix Lounge at 1305 Dundas West in 2014.]

In the meantime, DJ, producer and Mixed Signals Music boss Roberts will soon host a new Sunday weekly devoted to “classics from all eras of house music” just down the street. Déjà vu launches June 10 at Parlour Lounge.

The post Then & Now: The Living Room appeared first on Then and Now: Toronto Nightlife History.

Article originally published September 21, 2011 by The Grid online (TheGridTO.com). This piece marked the debut of Then & Now, originally envisioned as a series of brief articles. Given that Then & Now articles grew in length and number of participants, Roxy Blu will be revisited in far more detail for the T&N book.

Introducing Then & Now, a new feature by Denise Benson where she takes a look at what’s become of Toronto’s legendary, but now defunct, dance clubs. In this inaugural edition, she revisits the much-missed Roxy Blu in advance of Friday’s reunion party at Revival.

BY: DENISE BENSON

Club: Roxy Blu

Location: 12 Brant

Years in operation: 1998-2005

Why it was important: From the spring of 1998—when owner Amar Singh opened Roxy Blu in a King West area not then known for clubs—this 10,000 square-foot venue of four rooms (Roxy upstairs, Foundation a.k.a. Surface downstairs) grew to become one of Toronto’s most beloved venues for house, dancefloor jazz, downtempo, hip-hop and emerging/underground electronic and dance music. Roxy’s size, friendly staff, comfortable décor and wooden dancefloors attracted innovative DJs and promoters who, in turn, drew audiences equally passionate about music and dancing. Parties and promoters—including Movement, Phatblackpussycat, Solid Garage, milk. and Hot Stepper’s Garage 416 and Bump N’ Hustle—flourished at Roxy, collectively creating a whole much larger than its parts.

“Roxy was important in general because it permitted us to realize this city’s potential for an eclectic mix of music,” says Hot Stepper’s Carlos Mondesir. “It’s remembered very fondly by house people, but it was far more than that. The huge successes of Movement and Garage 416 in particular—but, of course, everyone else like 52 Inc., Bump N’ Hustle events, Doin’ It hip -hop events, milk., RNB, Phatblack, Solid Garage and others—created a critical mass on Friday nights that gave us the security to book what would otherwise be extremely risky. I wouldn’t book many of the people we did back then today and be able to sleep at night. This also raised the bar for many other promoters to compete and beat the bushes for interesting acts that added to the consistency.”

Who played there: One of the things that made Roxy so special was the fact that local talents were at its core. Most of Toronto’s deep, funky and soulful house DJs were found in its booths many times over, including Nick Holder, Joe Rizla, Blueprint, Dirty Dale, the United Soul crew, Peter & Tyrone, Mike Tull, Paul E. Lopes, Peter Bosco, Alvaro G, Kevin Jazzy J, Jason Barham, Gene King, Ray Prasad, Felix & Gani and dozens more. The men of Movement—Jason Palma, John Kong, Nav, Aki and A Man Called Warwick—became internationally known and all went on to launch other successful projects. This just scratches the surface.

Some of today’s top international club draws played Roxy early in their careers, including Germany’s Kruder & Dorfmeister, who DJed their first Toronto gig at a jam-packed Alieninflux event here. Other Toronto debuts at Roxy included Joe Claussell, Dennis Ferrer, ?uestlove, Danny Krivit and François K, while artists as diverse as J Dilla, Gilles Peterson, King Britt, Keb Darge, Richie Hawtin and Ninja Tune’s DJ Food were also featured.

“It got to the point that if major DJs anywhere weren’t selected to play at Roxy Blu in Toronto, they’d definitely feel that something was wrong,” says Mondesir. “The ones who did get booked felt a lot more nervous than usual ’cause the crowd was so schooled.”

Jacobs & Co. Steakhouse at 12 Brant St.

What happened to it: Roxy Blu’s ownership changed in 2003, losing promoters including Hot Stepper in the process. House promoters including Junior Palmer (Phatblackpussykat) and Pat Boogie (Boogie Inc.) continued to bring their vibe, but the Movement crew decamped in early 2005. Roxy closed its doors in July 2005, ending with a full-space house party starring an all-local lineup. The building initially became the upscale 8 Restolounge (upstairs) and 8 Below; today it houses the Jacobs & Co. Steakhouse (pictured), complete with piano bar.

Garage 416, Bump N’ Hustle, Movement and milk. are joining forces to present a Roxy Blu reunion party featuring DJs Jason Palma, Nav, John Kong, Blueprint, Moreno, Paul E. Lopes, Mike Tull and Felix & Gani. Friday (Sept. 23) at Revival, 783 College. $20.

The post Then & Now: Roxy Blu appeared first on Then and Now: Toronto Nightlife History.